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Markers have been installed along pavements and cycle paths on a stretch of the east coast of Guernsey to encourage islanders to exercise more.
The Health Improvement Commission and CMC Wellbeing have added blue concentric circles every 1,640ft (500m) on the pavements and cycle paths between North Beach and Bulwer Avenue, a distance of 1.5 miles (2.5km).
Coined the East Coast Runway, the organisations said they hoped the markings would motivate commuters to run, cycle or walk to work and residents to exercise more in their lunch breaks.
Director at CMC Wellbeing Guthrie Steer said there was "real potential" to expand the idea to other parts of the island.